BA Digital Web Analytics
Join Capicua as a
BA Digital Web Analytics
Remote
/
Full-time
About
With 15 years of experience, Capicua is a renowned Design-Driven Product Evolution Partner recognized by names such as Clutch, Financial Times, and Inc. 5000.
If you are looking for an opportunity to work with an innovative team that pushes he boundaries of what's known to deliver exceptional products, we'd love to hear from you.
Take your next big step in BA Digital Web Analytics with a talented team that takes A-list US-based companies to new heights.
Description
Responsibilities
- Support the development and maintenance of web analytics dashboards and reportingtools using Google Analytics, Looker Studio, and BigQuery.
- Implement and manage tagging strategies through Google Tag Manager to ensureaccurate tracking of key digital KPIs.
- Collaborate with the Digital Technical Product Owner and business stakeholders to gather reporting requirements and turn them into scalable analytics solutions.
- Perform data analysis to uncover trends, gaps, and opportunities in digital engagement across internal and external-facing platforms.
- Partner with global stakeholders to align on data definitions, tracking strategies, and visualization needs.
- Troubleshoot tracking and data integrity issues across digital platforms and recommend resolutions.
- Develop and maintain documentation of metrics, tracking implementations, and dashboard configurations.
- Stay current with web analytics best practices and Google platform updates to proactively identify opportunities for enhancement.
Nice to have
- Previous experience supporting internal communications, global branding or public-facing corporate websites.
- Experience building UTM frameworks or custom event tracking plans.
- Experience working across global teams and time zones.
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